Growth Campaign Manager - B2B Tech

Location: Melbourne, Victoria
Job Type: Permanent / Full Time
Contact: Michelle Young

About the Company
Our client is a true Aussie success story and a well-recognised technology business who operate across the B2B space. At the core of their focus is their unwavering passion for helping businesses owners make life a little easier. They have a complex product suite across a number of verticals, and are constantly reinventing and tweaking their offering to meet continually changing consumer demands. They have been listed on the BRW Most Innovative Company list, have won numerous Canstar Blue awards and the winner of an HRD Best Place to Work award. Working here means you are joining a team of smart, driven and passionate people where no two days are the same - its fast paced and nimble, you need to be at the top of your game to manage the ambiguity yet have plenty of opportunities to continually test and learn.

About the role
This newly created critical role will be responsible for developing a marketing strategy to create demand, awareness, growth and sales opportunities within the existing (fragmented) customer base. Leveraging data insights, you will create campaigns which deliver a greater share of wallet from the current base, and identify additional opportunities to create increased customer stickiness. This role will work across a range of channels to deliver optimised campaigns - be that web, SMS, SEO / SEM, social media, partner channels etc. You will need to be hands on with end to end campaign delivery - sometimes finding yourself writing the copy, segmenting the customer base and scheduling it. Other times, you will be engaging external support to deliver components and so will need to leverage your influencing and communication skills to drive effective outcomes.

About You
You are a degree qualified, digitally savvy marketer with experience across the services / tech landscape. You understand Salesforce back to front (you live and breathe for journeys and dashboards!), are passionate about all things data related, and have strong digital and direct marketing experience. You are a hybrid between being an expert in sound communications, creative campaign development and uncovering customer insights through data. You are driven and charismatic, highly commercial, and looking for an exciting and fast paced environment to showcase your ability. You will thrive in a fast-paced environment, are self driven and are a natural born leader and mentor.

How to apply
Click on the APPLY button or contact Michelle Young on (03) 8613 3526 for a confidential discussion.