International Brand Manager - FMCG

Job Title: International Brand Manager - FMCG
Contract Type: Permanent / Full Time
Location: Inner Suburbs Melbourne, Victoria
Salary: Negotiable
Reference: BBBH15617_1525313125
Contact Name: Maya Wettenhall
Contact Email:
Job Published: May 03, 2018 03:05

Job Description

About the company

Our client is one of Australia's leading international exporters in the FMCG space and encompass an impressive portfolio of some of Australia's most iconic food brands. Having seen significant growth year on year, they now require an experienced Brand Manager to help them in the execution of their global strategy.

About the role

Reporting to the Marketing Manager, this role is responsible for leading the global execution of the annual brand strategy and is accountable to deliver the brand's global growth and profit goals. You will work with international distributors to manage the end to end seasonal campaigns, tailoring each brand strategy to the relevant market. This may include ATL marketing campaigns, digital camapigns or activations.


  • Drive the implementation of the marketing strategy internationally
  • Localise global content to relevant overseas markets
  • Develop all ATL marketing collateral to drive brand image and positioning globally
  • Conduct market research where appropriate
  • Implement a range of events, road shows, promotions, consumer promotion etc. designed to maximise brand awareness
  • Adhere to export guidelines
  • Work extensively with international distributors to align the brand message globally
  • Understand market dynamics and trends
  • Manage international regulations

Skills & Experience

  • Tertiary qualification in relevant field e.g. Marketing, Commerce or Business
  • Prior export experience within a similar role in the FMCG space
  • Strong experience across marketing communications and retailer activations
  • Must have international or export experience
  • Strong stakeholder management, relationship building and communication skills
  • Exceptional project and budget management experience

How to apply

Click on the APPLY button or contact Maya Wettenhall on (03) 8613 3510 for a confidential discussion