About the Company
Our client is a leading FMCG business with a national manufacturing footprint and category leading brands across multiple categories. Headquartered in Melbourne, they are looking for a commercial Marketing Manager to join their team and manage one of their core categories. The culture is defined by a strong entrepreneurial spirit and thrives on challenge. Committed to their people, our client offers flexibility, career training and development and is focused on employing the best talent in the market to deliver on the business' clear vision for success.
About the Role
This Marketing Manager role combines marketing leadership, strategic planning, brand building and insights, and will present as a broad and exciting opportunity to a self-driven and ambitious individual. Reporting into the GM Cateogry, you will autonomously manage the local brands 5-year plans, NPD, pricing strategy, integrated communications and category reviews.
- Leadership of the 'Local Brands Business Unit' to identify and plan for risks and opportunities around the local brands performance.
- Commercial plans - Objectives, strategy and implementation to achieve Net Sales results, share targets and profitability of the category are developed (constant review of P&L)
- Conduct market research where appropriate to deliver key consumers insights in the identification of opportunities to drive growth
- Work closely with brand and centralised marketing support teams
- Develop TTL marketing communications including TVC, BTL, Digital & Social Media
- Manage and coach a highly engaged and enthusiastic team
- Tertiary qualifications in marketing, commerce or related field
- 8+ years' experience within an FMCG / consumer good business
- Excellent understanding and experience of the Australian retailer landscape
- Strong commercial acumen and strategic thinking
- You will also have a naturally enquiring mind that will challenge the status quo and encourage creativity and innovation
To apply, click on the APPLY button below or call Jo Krause on 8613 3512