Digital Insights and reporting Analyst

Location: melbourne
Job Type: permanent
Salary: $135000 - $145000 per annum
Contact: Nicole Cooke
About the Company
Our client is a market-leading business in the contemporary fashion space, known for its bold creative direction, digital-first mindset, and global cult following. Operating at the cutting edge of eCommerce, social media and youth culture, the brand group has built a loyal and highly engaged customer base. As they continue expanding into new markets and launching new brands, they’re looking for a Digital Insights and Reporting Analyst to help drive smarter digital decisions and shape the customer experience strategy.

The Role
As a Digital Insights and reporting Analyst, you will bridge the gap between data and strategy, empowering the business with actionable insights and guiding the development of digital products that enhance customer experience. You’ll be responsible for delivering actionable insights across the business while owning the development roadmap for ongoing website enhancements. From performance dashboards to customer engagement metrics and product optimisation, you’ll work closely with the trading, marketing and development teams to deliver measurable outcomes. 

Key Responsibilities

  • Analyse data from multiple sources to uncover insights, risks and growth opportunities
  • Build and maintain self-serve dashboards and performance reporting
  • Lead the lifecycle of website feature development, from discovery and testing through to launch
  • Collaborate with the dev team to continuously optimise UX, performance and site functionality
  • Create structured processes for identifying trends and informing business decisions
  • Coach internal teams to incorporate data insights into strategy and day-to-day actions
  • Support loyalty performance, campaign analysis, planning and forecasting
What you will bring
  • 3+ years in an analytics or insights role, ideally within retail or eCommerce
  • Proficiency in SQL, Google Analytics, Big Query, Data Studio, Excel, and BI/reporting tools
  • Experience working with product or web analytics and cross-functional teams
  • Strong communication skills, able to distil technical insights into clear, commercial actions
  • Highly organised, proactive, and comfortable navigating a fast-paced, high-growth environment
  • A passion for consumer behaviour, digital performance, and continuous improvement
Why You’ll Love It
  • Join a fast-moving, high-impact digital team with big plans for growth
  • Influence customer strategy and product development in a brand-led business
  • Work across trading, marketing and development functions in a visible role
  • Enjoy work-life balance with 8am–4pm hours and WFH Fridays
  • Be part of a culture that values innovation, creativity, and agility

Apply Now

Click APPLY or send your CV to Nicole Cooke at nicolec@sde.com.au or 0449 853 240. If this role doesn’t quite align with your career goals, but you're interested in digital and eCommerce opportunities, feel free to reach out or sign up for job alerts on our website.

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