CRM Manager

Location: melbourne
Salary: Competitive
Job Type: permanent
Contact: Nicole Cooke
About the business:

Six Degrees Executive is collaborating with a renowned fashion retailer, where the direct-to-consumer channel drives an astounding 90% of the company revenue.  As the business continues to thrive, they are seeking a CRM Manager to join the team.  This role is instrumental in managing and enhancing the customer relationships, driving engagement and maximising customer lifetime value.

Key Responsibilities:

  • Develop and execute a comprehensive CRM strategy aligned with company objectives
  • Oversee the management and enhancement of 1st party data to drive personalised customer experiences
  • Utilise data analytic to segment audiences effectively and tailor communication strategies
  • Lead the planning, execution, and optimisation of email marketing campaigns to drive engagement and retention
  • Develop compelling content and creative assets for email campaign
  • Utilise customer data and insights to inform product development, marketing strategies, and business decisions
  • Collaborate with cross-functional teams to integrate customer insights into various business functions

The candidate:
  • Proven experience in CRM management, preferably in the retail or eCommerce industry
  • Strong analytical skills with the ability to translate data into actionable insights
  • Experience with CRM platforms and email marketing automation tools
  • Excellent communication skills with the ability to collaborate effectively with cross-functional teams
  • Strategic mindset with a focus on driving results and delivering exceptional customer experiences
  • Leadership skills with the ability to motivate and develop a team
  • Passion for the fashion industry and understanding of consumer behaviour trends
If you are passionate about CRM, possess the required skills and are eager to help drive CRM activity across the business then get in touch on 0449 853 240 or click APPLY

Six Degrees Executive acknowledges the Traditional Custodians of the lands on which we work and live. We are also committed to equal opportunity and strive to promote diversity, inclusion, belonging, flexibility, and accessibility in all that we do.

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