CEO

Location: brisbane
Salary: Competitive REM + STI & LTI
Job Type: permanent
Contact: Chris Barr
Our Client, YardWorx is a successful outdoor power equipment and utility vehicle business with a growing presence in the Queensland market. The business represents a range of leading brands and supports a broad customer base across homeowners, acreage owners, contractors, commercial operators, government and institutional customers.

Founded in 2022, YardWorx has grown quickly through a combination of acquisitions, greenfield expansion and hands-on leadership from its founders. With an established store network, growing online channel and strong platform for continued growth, the business is now entering the next phase of its growth journey.

This is the appointment of YardWorx’s first CEO and represents a significant strategic hire for the business, reflecting its commitment to investing in growth and future success.

The role reports to the Board and will take overall accountability for the commercial and operational performance of YardWorx. Working closely with the founders and Board, the CEO will help shape the growth strategy, strengthen the operating model and build the systems, structure and leadership rhythm required to support a larger and more scalable network.

The immediate focus will be on protecting business performance, improving visibility across the network and establishing clear accountability across stores, functions and leadership. This includes working closely with the CFO and General Manager of Operations to drive performance across equipment sales, parts, servicing and repairs, while strengthening the connection between digital marketing, online sales and in-store execution. The CEO will also play a key role in assessing future growth opportunities, supporting acquisition integration and ensuring the business has the capability, structure and discipline required to scale sustainably.

We’re looking for a commercially astute and hands-on leader who may be stepping up from a General Manager role into their first CEO appointment, or an experienced Managing Director or CEO looking for a different pace and scale. You will bring proven P&L leadership across a multi-site retail, branch, dealer or service-led network, with the ability to improve performance, develop leaders and build organisational capability. Relevant backgrounds may include outdoor power equipment, agricultural or construction equipment dealerships, trade retail and distribution, equipment hire, automotive, commercial vehicles or similar branch-based businesses.

Experience running a comparable business model will be highly valued, particularly where revenue is generated through both product sales and an ongoing aftermarket relationship through parts, service and customer support. This role requires someone who can move comfortably between strategy and execution. You’ll be able to work with the Board on growth priorities, while staying close enough to the business to understand what is happening across stores, customers, suppliers and teams.

The ideal candidate will bring strong commercial judgement across sales, margin, inventory and working capital, along with the ability to use data, reporting and operating rhythms to drive better decisions and stronger accountability. Leadership style will matter as much as track record. The founders have built the business hands-on and will remain closely involved as Directors, so the successful candidate will need the confidence and judgement to establish clear day-to-day leadership while working constructively with the founders and Board. Most importantly, you’ll be pragmatic, collaborative and decisive, with the ability to challenge when required and bring the leadership team and broader business with you. High emotional intelligence, resilience under pressure and the ability to earn trust through action will be essential.

What’s on Offer
  • First CEO appointment with genuine accountability and influence across the next stage of growth
  • Opportunity to lead a successful and growing Queensland business with an established brand, capable leadership team and strong platform to build from
  • Work alongside experienced founders who remain invested in the success of the business

Please click APPLY NOW or to find out more, contact Chris Barr on 0485 858 839 or at chrisb@sde.com.au


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