CRM & Loyalty Specialist

Location: melbourne
Salary: $110000 - $120000 per annum
Job Type: temporary
Contact: Hannah Stock
CRM & Loyalty Specialist | 6-Month Fixed-Term Contract

The Opportunity
Our client is a global manufacturer whose power tool and outdoor brands are household names across Australia. Its products are sold exclusively through a major national retailer. That makes its customer registration program, with around 800k members, the key way it builds a direct relationship with customers. Registrations are one of the business's top strategic targets, and the program is now moving towards a full loyalty proposition. This 6-month maternity leave contract is a chance to join a collaborative team and make a real impact, starting with a fresh review of their automated journeys.

What You'll Be Doing
  • Planning and executing themed, ad hoc and always-on CRM campaigns in Salesforce Marketing Cloud
  • Reviewing and optimising 80–100 automated journeys, and identifying gaps and opportunities
  • Building emails from established templates using assets from the in-house creative studio
  • Working with the brand, digital, media and creative teams on integrated campaigns
  • Making data-led targeting recommendations and running post-campaign reviews with a dedicated data and insights team
  • Supporting wider loyalty program projects
What They're Looking For
  • Hands-on Salesforce Marketing Cloud experience from a marketing perspective. Technical development is supported by an in-house Salesforce team.
  • Experience in B2C CRM, lifecycle or email marketing. Loyalty program experience is highly regarded.
  • Strong analytical skills and comfort turning data into recommendations
  • A collaborative approach and the confidence to work across multiple stakeholders
  • Strong organisation and a focus on delivering on time
Why This Role
You'll work on iconic consumer brands in a business that has brought creative, data and digital capability in-house. There are no egos, the people are smart and strategic, and the office in Melbourne's east is brand new. The wider group employs more than 1,000 people across ANZ, so there are real opportunities beyond this contract.

Details
  • Contract: 6-month fixed-term, with a possible extension
  • Start: ASAP
  • Location: Mount Waverley, with on-site parking. 3 days in the office.
  • Salary: Up to $120k + super
If you are immediately available, can easily access the eastern suburbs and have strong CRM experience with loyalty i'd love to chat. 

Apply here or contact me directly with your CV on hannahs@sde.com.au

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