Marketing Careers in the Age of AI
How AI is changing marketing careers
AI is in every single conversation right now no matter the industry or discipline, but there is definitely a lack of conversation around how AI is affecting hiring decisions - specifically for all the marketers deeply embedded in it.
Most AI and marketing content focuses on tools, workflows and productivity gains. What's harder to find is a clear picture of how AI is changing what hiring managers look for (not just technical advancements but attitude and curiosity towards AI), how they’re assessing candidates on AI capability, and what great "AI capability" actually looks like.
That was the idea that sparked this conversation!
Rather than replacing marketing roles outright, AI is shifting expectations around productivity, commercial impact, and the ability to apply technology to solve all sorts of business problems, especially in ‘do more with less’ structures.
Hear from marketing leaders already navigating these changes first-hand. In this on-demand webinar, we explore what's changing across brand, digital, product, growth, CRM and customer experience, which skills are becoming more valuable, and how marketers can confidently position themselves over the next 12–24 months.
Watch the on-demand webinar
Meet our speakers
Hear from marketing leaders bringing different perspectives on how AI is influencing teams, customer experiences and marketing careers.
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