Senior Marketing Manager

Location: melbourne
Salary: Competitive
Job Type: permanent
Contact: Maya Wettenhall
The Company
Our client is a global leader in the sports nutrition industry whose purpose is grounded in science and nature to deliver the better nutrition to a diverse group of consumers. With a vision is to inspire people everywhere to achieve their performance and healthy lifestyle goals, our client offers nine amazing brands within their global portfolio and two key brands in the ANZ market. Operating four dedicated innovation centres and five manufacturing sites globally, innovation is key to their continued momentum.
 
The Role
As the Senior Marketing Manager, this is a business-critical role responsible for leading the Brand Marketing and Digital function, managing a team of 3 direct reports and reporting into the Regional Director based locally. Playing a key role in the company’s future growth objectives, the core objectives include driving the integrated marketing planning process, leading omni-channel marketing campaigns, increasing brand equity & consumer engagement through penetration, trial and consideration whilst delivering profitability. In addition, you will lead the brand team across all comms, social, content and digital marketing, manage all external agencies and suppliers and have full accountability for A&P spend. Aside from being a technically sound marketer, you will also be effective in delivering best in class marketing innovation, and an unparalleled level of transparency.  You will set in place the strong foundations of a marketing strategy which capitalise on the existing assets of the business while looking for new ways to deliver category and brand growth across a diverse channel mix.   

What we need
You are a degree qualified, a savvy senior marketing leader with 8+ years’ experience in strategically focused marketing roles. You have a creative eye, you enjoy following consumer trends, and know how to commercialise these for the consumer.  With deep experience in launching go-to-market plans and developing new propositions, you have multi-channel experience and love utilising customer insights to drive strategic outcomes.   You have strong stakeholder management skills – you are at ease working with cross functional teams eg: global counterparts.

Skills & Experience
  • 8+ years' experience in a lead marketing role preferably within FMCG categories or consultancy environment specialising in FMCG such as Beauty, Health, Wellness, Food, Beverages etc.
  • Prior leadership management of integrated teams 
  • Experience in delivering TTL campaigns and activation's (strategic brand management)
  • Digital Marketing experience (social media, advocacy programs, paid, owned & earned media etc)
  • Has omni-channel experience 
  • Ideal to have managed global brands
  • Proven examples of delivering growth and commercial outcomes within organisations 
  • Consumer centric and brand led approach 
  • Proven ability to engage and influence at all levels and build strong working relationships with key stakeholders and team
  • Has operated within a fast-paced environment
  • Natural curious & strategic thinker
  • Personal connect to lifestyle, outdoors, health & wellness, sports etc.
How to apply
Click on the APPLY button or contact Maya Wettenhall on (03) 8613 3510 for a confidential discussion. If this role doesn’t sound quite right for you but you are open to hearing about new opportunities in Marketing, Retail or Digital feel free to get in touch or jump on to the website and sign up for our job alerts!
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