Channel Marketing Specialist

Location: melbourne
Salary: Base + 10.5% super
Job Type: permanent
Contact: Lucy Garrido
About the Company 
Our client is a global, leading consumer goods brand with a reputation for sustainability and innovations as a market leader in their category. The company prides themselves on their high-quality vision and their commitment to creating safe products for their consumers.  
 
With a range of innovative products, they have a focus on premium customer experience and have cemented themselves as leaders that strive to enhance customer experience and make a positive difference. Internally, our client's culture reflects strong performance and collaboration, offering employees the opportunity to work in an engaging and safe environment. There is now an opportunity to join the team as a Channel Marketing Specialist, on a permanent full time capacity.
 
About the Role 
Reporting into the Channel Marketing Manager, the Channel Marketing Specialist will lead and execute the trade marketing strategic plans, drive below-the-line and in-store activity and provide ongoing support to the sales team. 
 
RESPONSIBILITIES:
  • Lead and execute all trade marketing and sales support for B2B and B2C channels; promotions, store activations, NPD launches, incentive programs, sales support
  • Work as the conduit between the marketing, sales team
  • Drive marketing campaigns from concept to execution
  • Confidently support, education and collaborate with sales team to achieve objectives (account managers and field managers)
  • Work closely with the Head of Sales to build out the trade marketing strategy for the Painters category
  • Budget management and reporting
  • Plan and drive in store activations, trade events and expos
  • Support sales team for all NPD launches - education, incentive programs, launch events, promotions, in store activity
  • Drive BTL campaigns for the Painters category - B2B communications, event management, promotions, collateral
 
SKILLS & EXPERTISE:
  • 3+ years shopper/campaign/brand marketing experience
  • Experience in trade marketing and sales support ideal
  • Experience building and executing a marketing strategy plan
  • Excellent stakeholder management skills
  • Exceptional communications skills to present, influence and challenge
  • Strong organisational skills and ability to multi task
  • A self starter showing initiative in their work
  • Strong project management skills
 
This role will be well suited to a driven, enthusiastic and self-motivated candidate who enjoys working in a collaborative environment.  You will be a skilled marketing individual with solid marketing fundamentals, ideally in trade/channel marketing that can confidently hit the ground running. You will have excellent written and verbal communication skills and take a passionate approach to your work. You will have the ability to build rapport quickly with internal and external stakeholders and challenge/influence decision making.
  
Culture 
The business prides themselves on offering a supportive and collaborative culture driven by flexibility, resilience and a fast-paced, strong work ethic, enabling the opportunity to grow and succeed. The business offers an inclusive and down to earth culture with a priority to invest in building key relationships and enabling the maintenance of excellent job satisfaction. 
 
Get In touch  
To apply, click the APPLY NOW button to submit your CV for review. For more information get in touch with Lucy Garrido on (03) 8613 3564 for more information.
 
Apply now